The Free Lunch Junkies And The Medical Anomaly.

There is a trend within the pharmaceutical industry to buy physicians lunch on a regular basis. Actually not just the physician but the entire office! I knew someday I was going to run into a problem with this but who knew when. I had gotten good at telling those who asked that we did not provide lunch.

I hired an assistant to bring some information packets into the city to distribute them among viable prospects. What I didn't know was he had agreed to send me in on a "luncheon". Apparently he did not understand the terminology. So I confirm the appointment that he has set up for me and take off to meet with this physician on Park Ave.

As soon as I get there the female physician who looks like Coffee Cake from The Bronx Tale tells me where to put the lunch. Its this moment that I realize whats happening. They expect me to court them in this fashion.

Not happening. I don't do lunch.

So in a split second I have to make a decision. I take a quick look around and see all the products they have are tragic. They literally have little sample bowls filled with crap products like Neutrogena and Cetaphil. Do not use this stuff! Its garbage.

I come to the realization that they would never buy my product. In my brain I've already checked out, disconnected myself from the situation. I look the physician dead in the eye (OK I am lying. I am counting the craters on her face) and realize that she really has very bad skin for a Dermatologist (I seriously thought she was the receptionist because of this when I initially walked in). I tell her that we as a company do not provide lunch as we are not a pharmaceutical company.

She tells me that she does not let anyone present without it. I leave and never look back.

Somebody needs to ween them off the stuff...