Zero Percent Crap

I don't really understand the mathematics of it, but I will say, I'm wildly impressed by 100 Percent Pure.

Talk about innovative, the owner (Susie Wang) has created this skincare almost entirely from fruits and veggies. She has a patent on the development on the pigments which are also plant derived (she won't be having any competition any time soon).

Now you might be wondering what all the hoopla is about, but in THIS industry, these standards just doesn't exist. Just have a look at the ingredients on the site.

If your a purist think about this;

A lip gloss thats 83% vitamin E oil and contains pigment ONLY from fruits and veggies?

Body washes that smells like fresh lime/lemon/nectarine and with no thickeners?

Fragrant body creams with no artificial fragrance? Pardon moi??

*BTW there are almost 18 different fruits/scents to choose from and the the whole line-up is cruelty-free, biodegradable, organic, vegan and vegetarian. Who can top that?

We strongly disagree, if you think you have met their match..let us know in the comments section.

Until then SHOP 100 PERCENT PURE